Joe the Messinger
Client Objectives: Engaging and
personable web design
Overview
Joe Messinger is the founder of a fee-only RIA and a college planning tech company. This new website is a representation of his personal brand and provides more information on how to book Joe for speaking engagements.
In addition to getting people to book Joe as a speaker, the site serves as an educational hub of everything that Joe offers. With experience in public speaking, financial planning, college planning, and consulting, the website needed to clearly communicate Joe's expertise and make it easy for people to find what they're looking for.
Joe and his team wanted a website to show off his bold personality and encourage people to get involved. They wanted a fresh, exciting design that still felt consistent compared to Joe's other brands.
Industry
Financial advisor consulting and speaking, college planning
Niche
Financial planners that offer college planning to families
Location
Serves clients nationwide
Project
Web strategy, custom design, and WordPress development
The Process
Step One
We started the redesign process by reviewing a detailed questionnaire from Joe and his team to learn more about his company, services, and goals for the website.
Step Two
One of our web strategists had a discovery call with Joe to learn more about his website visitor's questions and concerns as well as unique company qualities to display on the site.
Step Three
After the discovery session, our web strategist conducted competitive and inspirational site research to wireframe a unique home page that met the needs of Joe and his visitors.
The Design
After finalizing the wireframes, one of our graphic designers spoke with Joe and his team about the emotional values and visual & brand identity they wanted to convey on their website.
We created custom designs for the new website that not only met the look and feel desired by the team, but created a positive, user friendly style to encourage engagement and conversion from web visitors.
Visual & Brand Identity
- Warm, energetic colors and designs
- Fun, dynamic, and engaging style
- Candid, personal photography
Mobile View
Throughout the design process, our graphic designers test image size and quality, font sizes, and
breakpoints across multiple screen sizes to ensure a positive user experience on all devices.
The Outcome
From the moment we engaged with Tiny Frog, their professionalism and commitment to excellence were evident. They took the time to thoroughly understand my vision and requirements for my personal brand website, ensuring that every detail was captured accurately.
Their exceptional communication skills made the entire process seamless and enjoyable. The website they have created is nothing short of extraordinary. The user experience is flawless, thanks to their meticulous attention to detail and intuitive navigation.
Their level of professionalism and responsiveness throughout the entire development process was commendable. I cannot praise Tiny Frog enough for their exceptional work.
